Sunglass Hut - Chinese New Year Illustrations

Sunglass Hut commissioned Bashful to create Illustrations for their 2017 Chinese New Year retail campaign. The challenge was to differentiate themselves from other retailers who were using stock imagery. They required a bespoke piece of work that would separate them from their competitors.

Art Direction - Martin Schluter • Creative Direction - Emil Vrsakis • Client - Sunglass Hut